by Business Marketing | Feb 2, 2021 | Uncategorized
The main concern for small businesses right now is the money they need for marketing. As the pandemic continues to damage economies, small businesses are the most deeply impacted. How can they survive it without getting into debt? Providing authentic content marketing...
by Business Marketing | Feb 2, 2021 | Uncategorized
Early during the coronavirus pandemic, human resources professionals recognized that the health crisis will impact employees in ways that we can never imagine. And it will not only impact their work and the way they work or where they work, but it will also affect...
by Business Marketing | Jan 26, 2021 | Uncategorized
How do you satisfy customers? This is the question that all companies must answer when they’re thinking about how to improve customer experience. If the customers are not satisfied, it means you didn’t study them well enough. Have you made a buyer persona? Yes? When...
by Business Marketing | Jan 26, 2021 | Uncategorized
When you hear brand identity, what comes to your mind? For some people, they think about the logo of the brand. But the logo is just part of the brand’s identity. An identity is more than a small letter f that stands for Facebook. It’s more than an apple with a bit...
by Business Marketing | Jan 19, 2021 | Uncategorized
Retention marketing has been around for a long time. If you think about it, the very first sellers have probably realized that selling to someone who was already your customer is far easier than convincing a new customer to buy from you. Don’t get us wrong: you need...
by Business Marketing | Jan 19, 2021 | Uncategorized
There is no denying this fact: Lakeland business marketing has changed in the past five to 10 years, but more so during the last year when companies are forced to retreat to the world wide web as a source of advertising and marketing strategies. From making cold calls...
